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Crushing It!

How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
Verkaufsrang1752inBetriebswirtschaft
BuchGebunden
288 Seiten
Englisch
Andere Ausgaben und Formate:
BuchGebunden
CHF36.90
BuchPaperback
CHF23.90
In 2009, social media impresario and entrepreneur Gary Vaynerchuk wrote the international bestseller CRUSH IT! It encouraged aspiring entrepreneurs to use internet marketing to turn their passions, hobbies, and expertise into real businesses. Almost a decade later, Gary returns to the topic with fresh insights and a range of lessons and case studies that recount how dozens of entrepreneurs from around the world have,...mehr
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InhaltIn 2009, social media impresario and entrepreneur Gary Vaynerchuk wrote the international bestseller CRUSH IT! It encouraged aspiring entrepreneurs to use internet marketing to turn their passions, hobbies, and expertise into real businesses. Almost a decade later, Gary returns to the topic with fresh insights and a range of lessons and case studies that recount how dozens of entrepreneurs from around the world have, indeed, CRUSHING IT. Using Gary's proven, multifaceted methods for personal branding, social media marketing, and entrepreneurship, CRUSHING IT is every businessperson's user manual for managing their careers and creating successful businesses in the digital age. Both inspiring and highly practical, CRUSHING IT is a state-of-the-art guide to building your own path to professional and financial success at a time when the rules are being rewritten every day.
ZusatztextVaynerchuk identifies the most important components that contribute to successful online marketing in a personable, lively way. Going beyond simple ?how-to? guides for the various platforms, he gets at the heart of what it takes to succeed in a competitive environment. Recommended for anyone looking to get started online or increase their media currency.
ZusammenfassungFour-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.
In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that?s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier?and not just financially?than they ever imagined possible by following Crush It principles. The secret to their success (and Gary?s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That?s what Crushing It! teaches readers to do.
In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.
Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it?s not about getting rich. It?s a blueprint to living life on your own terms.
Details
ISBN/GTIN978-0-06-267467-8
ProduktartBuch
EinbandartGebunden
Erscheinungsjahr2018
Erscheinungsdatum08.02.2018
Seiten288 Seiten
SpracheEnglisch
MasseBreite 164 mm, Höhe 238 mm, Dicke 32 mm
Gewicht476 g
Artikel-Nr.26515756
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Über den Autor

Gary Vaynerchuk is chairman and CEO of VaynerX, a $150-million-plus media holding agency that includes VaynerMedia and PureWow. He is one of the world's leading marketing experts and a four-time New York Times bestselling author. After growing his family wine business from a $4 million to a $60 million busines, he developed and now runs VaynerMedia, one of the world's hottest digital agencies. Gary is also a prolific angel investor and venture capitalist, investing in companies including Snapchat, Facebook, Twitter, Uber, and Venmo, and cofounding the Vayner/RSE fund, among many other enterprises. He lives in New York City.

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